Testimonials

Bryan Baker

Rich has been an excellent teacher! I have learned so much about the nuances of selling both replenishable OA/RA arbitrage and wholesale on Amazon. They have taught us all the essentials, but also the tricks to get the buy box more. One of the best skills they taught us is how not to panic when someone else tanks the price of an item and how to ride the price drop out. The principles they taught us and a reminder to be patient have helped us skyrocket our sales and, most importantly, our profits. The highlight of the training was the in-person book camp type training at their warehouse in Mesa, Arizona. I learned the best practices and no-no’s of sending packages into Amazon fulfillment centers and seeing in person the principles of fulfillment, organization of a warehouse, and a system of maximizing shipping fees. While there, I also learned the value of hiring employees and how building a team will help grow our business. We started with literally no experience in the US Amazon marketplace, nor any basic knowledge and $0 in sales to $18,000 in sales in just three months. We have enjoyed a 25% margin, too, thanks to his help! Just as important as our skyrocketing sales, they have provided a foundation to make this a full-time career and not just a side-gig making small-time side-cash. We now have what it takes to make this a $1M, $5M, or even a $10M business by sticking to the concepts and principles they have taught. I would recommend this amazing training to anyone serious about replacing their 9-5 job with a rewarding business of their own. You will enjoy both financial freedom and more time with your family! Thank you, Rich, you’re the best!!

Bob Wainwright

Working with Rich has been a complete game-changer. I’ve gone from practically no sales to 8k/month with a little effort. Using a hybrid of the replens and wholesale models and Rich’s advice I will have no trouble completely replacing my current salary and then some. I highly recommend Rich as a coach – very impressed!”

James & Mary

Rich is a real Amazon wholesale guru. He can really help you with the knowledge that you need to jump into wholesale and be successful. His wealth of knowledge and experience will help you build your Amazon business and to be successful. Whether you are just starting out or struggling with challenges related to growth, you can’t go wrong with Coach Rich.

Jason & Shalayna

My husband and I started listening to Amazon selling podcasts in July while on a road trip. We were both super pumped and once we got back home, we started looking at setting up an LLC. We started learning from Rich Potter in Oct of 2020 and sent in our first shipment on Dec 6th. Our first sale was Dec 11th and from there it’s just going crazy!!! We had several months to source products before we officially started, and it was so slow. I wasn’t sure if it was going to be worth it. Learning Rich’s hybrid method of replenishable arbitrage and wholesale was one of the smartest things we’ve done. He taught us how to efficiently source and he’s also given us so many resources. We’ve been this successful because of what we’ve learned from Rich! So excited to see where this goes!

Jeff Lester

In December 2019, my oldest son was watching Youtube and got all excited about the concept of creating a website and drop shipping products. Despite my skepticism, I reached out to an Alumni FaceBook group from West Point and received a handful of suggestions and guidance. One of those suggestions was a referral to the My Silent Team FB group. I joined the MST group and started by just reading lots of posts. I learned a lot being a silent member of the group. This included when people asked for help in how to handle situations with AMZ or customers, and the numerous success stories.
Fast forward to March 2020, and I found out that our company was reducing everyone’s salary across the board, and my cut would be 30%. I completely understood the need for these cuts, but that doesn’t help pay the mortgage. So, my wife and I talked about it, and we decided we needed to go all-in trying to sell on Amazon. Additionally, we decided the best way forward for us was the coaching program, to help reduce the learning curve time and hopefully prevent us from making costly mistakes.
We signed up for coaching April 1st and we were assigned to Rich Potter who coached us on a hybrid model of Replens and wholesale. Our first sale was May 5, 2020. Eight months to the day later, we hit $100k in sales, and Jan 2021 was our best month yet with $22.5K in sales at an average profit margin of 25%. Almost all of our products are things that sell many many times a month. Our mix of business is about 80% wholesale and 20% RA/OA. We now have a profitable business that we can continue to grow. If something happened to me, Michaela now has a business that she could run and manage without having to try and go get a corporate job.
Still another positive result from this endeavor is that our kids are learning more about business than they would from any classes in school.
To be honest, our business should be even bigger than it is, but when I got my salary back, I eased up on the gas pedal some and have been trying to remember that this is a marathon, not a sprint.
As of March 4th, 2021 – 10 months into the AMZ journey, we are right at $133k in total sales, with an average ROI of ~90%. Profit margin averaged around 20-25%.

Jon Ludlow

Receiving coaching from Rich Potter was like putting gasoline on a fire!
After having one of the hardest years of my life professionally which required me to look for a new career path, I was introduced to the idea of selling on Amazon. Once I was connected to Rich, his teaching methods, tools and content enabled me to grow my business at an exponential rate.
Rich brings so many talents to the table as a coach. He clearly communicates as he teaches and has a vast knowledge of the wholesale, OA and RA processes. Rich offers so much more than I could ever want out of a coach. He’s always encouraging, he is never without an answer to my questions, he’s patient, kind and has a well thought out path for each session.
Working with Rich has been worth every penny and more!

Josh Sube

Rich has been very helpful in getting our FBA business up and running. He’s also been very patient with the many questions that we have, all the time. If it wasn’t for the training and insights from Rich we wouldn’t be near as successful in these early stages of working the business. The training from Rich has given us a solid foundation to continue to source and scale our business going forward. We started selling in December 2020, and as of today, March 11, 2021, we have generated $26,000 in revenue. Our net margin is 43% and our ROI is 570% in that time period. We really appreciate Rich and his guidance.